Latest Insights

Inform. Inspire. Innovate.

A collection of fresh perspectives to ignite ideas, inform decisions, and inspire action.

Why Gen Z Is Turning to Print in a Digital World

In the digital age, it’s easy to assume that print has no place in the lives of Gen Z, especially with smartphones, TikTok, and AI-generated content dominating daily routines. But recent research tells a different story.

Is Compliance the Enemy of Connection? Reframing regulation as a strategic advantage.

Too often, compliance is treated as the final hurdle in the communications process as a legal review or a box to tick.

MBA Group Named as Supplier on Crown Commercial Service Framework

We’re pleased to share that MBA Group has been named as a supplier on Crown Commercial Service’s (CCS) Print and Digital Communications framework (RM6297). This appointment provides public sector organisations with a trusted, compliant route to access our full range of print and digital communication services. About Crown Commercial Service (CCS) Crown Commercial Service (CCS) […]

The Generational Gap That Financial Services Can’t Afford to Ignore

With the pressure of rising customer expectations, dwindling attention spans and an increasingly diverse customer base, financial services organisations are increasingly seeking the answer to a critical question: How do you create experiences that feel relevant to everyone, when each generation sees the financial world through a completely different lens? Financial services need connected communication […]

From the FSF Studio: Why Communication Continues to Drive Financial Services Success

Our Digital Growth Director, Leilah Aintaoui, recently stepped into the Financial Services Forum studio to deliver a two-minute elevator pitch about MBA Group; who we are, what we do, and why it matters to financial services brands. In just a short time, she captured the essence of how we help clients connect with their customers […]